Goal of
strategic design

We are designing for impact: Translating corporate values into sustainable benefits, such as:

    • Differentiation from the competition
    • Brand-specific design
    • Optimization of usability
    • Creating a great user experience
    • Differentiated alignment of the portfolio
    • User-centric innovation


BUDDE BURKANDT DESIGN | Produktdesign | Design Strategie | Innovation

Agency profile

BUDDE BURKANDT DESIGN was founded in 2009 by Janine Budde and Marco Burkandt. Both previously worked in international agencies and led design teams. With more than 18 years of experience in the areas of strategy, innovation, and design, BUDDE BURKANDT DESIGN supports companies in a targeted, professional and empathetic manner.

Key factors for achieving successful product development

Successful developments are influenced by multiple factors, including a realistic understanding of user needs and the quality of communication within the development team. Effective time and cost planning require the definition of clear framework conditions at the outset, which serve as a foundation for design. Safety targets should also be evaluated, taking into consideration the time invested in market and competition analysis to ensure a well-founded basis for design.


Driven by passion and expertise

Proven methods, transparent processes, and secure decisions: results from over 100 design and design strategy projects for over 30 international companies across various industries:

B/S/H/, Grundig, Leica Geosystems, Logitech, Memmert, Nymphenburg Porzellan, Procter and Gamble, Samsung, Schunk, Siemens, Villeroy & Boch, Vodafone, WMF and many more.