through strategic design
At BUDDE BURKANDT, we aim to empower companies to reach their full potential through design and innovation. Our approach is customized to meet the unique needs of each target market and demographic, resulting in solutions that are both user-centric and effective for building lasting brand equity. Our strategic and creative efforts are centered around enhancing brand strength and establishing a solid market position.
Development of innovative solutions
The analytical consideration of the current status, the market position and the user experience reveals strengths and weaknesses, shows potential and areas for action. The insights gained flow into new, relevant solutions and targeted strategies for future developments.
Context centered design
Products, software solutions and services are a tangible contact with the brand. This makes them essential assets of brand equity. Experiences such as interaction, functionality, aesthetics and all other noticeable factors directly shape the user’s brand image. We call the focus on these factors in the development process context centered design – focused on people, the brand and the function.
BUDDE BURKANDT supports companies in innovation and design processes – well-founded, process-strong and solution-oriented. Together with our customers, we analyze current directions and approaches and identify profitable potential for the future. Based on our analytical, strategic and design skills, we plan and carry out external projects or lead in-house teams through development processes.
for the future
BUDDE BURKANDT was founded in 2009 by Janine Budde and Marco Burkandt. Both previously worked in international agencies and led design teams. With more than 20 years of experience BUDDE BURKANDT supports companies in a targeted, professional and empathetic manner.
- Process optimization
- Targeted design strategies
- Increasing the user experience
- Differentiated portfolio alignment
- Innovative further development of functionality